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MUSICIAN'S GUIDE TO LICENSING（ISBN=9780823014873）书籍详细信息
- ISBN：9780823014873
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2011-12
- 页数：289
- 价格：86.50
- 纸张：胶版纸
- 装帧：平装
- 开本：16开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
Plug your music career into the lucrative new income streams
of the digital marketplace
Record deals are so twentieth century. Today, music licensing is
the fastest route to widespread exposure and a steady income.
Creators of films, television shows, commercials, video games,
ringtones, podcasts and other digital-age media hunger for music
perfectly suited to their projects—providing endless, lucrative
opportunities for savvy musicians. Whether you’re an unknown
composer, an up-and-coming songwriter, an independent-label
performer, or a big label star, there’s a place for you in this
fast-growing field—as long as you learn to master the
game.
How does music licensing work? Where are the most abundant and
rewarding opportunities? Find the answers in this authoritative,
up-to-the-moment overview of one of the most effective ways to
market your talent. It’s all here:
The key players in the music licensing
business and the best ways to make contacts and bring your music to
their attentionTypes of licensing agreements
and how to understand themAn inside look at
the licensing selection process and how to get a jump on music
requestsNegotiating payment and protecting
your music in the open marketplace, including international
venuesGetting music licensed for television
shows, films, commercials, digital media, and less obvious markets
like colleges and universities, theater companies, corporate
training videos, and restaurantsFirsthand
advice from top music executives, marketers, music supervisors,
lawyers, talent managers, and
filmmakers
书籍目录：
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作者介绍：
Darren Wilsey is an award-winning composer, songwriter, music
producer and music supervisor, who has written, produced and mixed
music for an illustrious list of movie soundtracks, advertisements
and television, including Sex & the City and The Hills. His
co-author, Daylle Deanna Schwartz, is a respected music industry
insider, author and educator, who ran her own record label for five
years.
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原文赏析：
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其它内容：
书籍介绍
Plug your music career into the lucrative new income streams of the digital marketplace
Record deals are so twentieth century. Today, music licensing is the fastest route to widespread exposure and a steady income. Creators of films, television shows, commercials, video games, ringtones, podcasts and other digital-age media hunger for music perfectly suited to their projects—providing endless, lucrative opportunities for savvy musicians. Whether you’re an unknown composer, an up-and-coming songwriter, an independent-label performer, or a big label star, there’s a place for you in this fast-growing field—as long as you learn to master the game.
How does music licensing work? Where are the most abundant and rewarding opportunities? Find the answers in this authoritative, up-to-the-moment overview of one of the most effective ways to market your talent. It’s all here:
The key players in the music licensing business and the best ways to make contacts and bring your music to their attention Types of licensing agreements and how to understand them An inside look at the licensing selection process and how to get a jump on music requests Negotiating payment and protecting your music in the open marketplace, including international venues Getting music licensed for television shows, films, commercials, digital media, and less obvious markets like colleges and universities, theater companies, corporate training videos, and restaurants Firsthand advice from top music executives, marketers, music supervisors, lawyers, talent managers, and filmmakers
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