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STARTING A YAHOO! BUSINESS FOR DUMMIES启动“雅虎”！商业概述书籍详细信息
- ISBN：9780764588730
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2006-03
- 页数：410
- 价格：192.30
- 纸张：胶版纸
- 装帧：平装
- 开本：暂无开本
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
His online business has been paying his mortgage for years. Now Rob Snell is sharing his Yahoo! Store secrets for planning, building, and managing an online store that delivers the goods! Here's how to profit from keywords, handle credit-card payments, find out what's hot in other stores, maximize your marketing efforts, and much more.
作者简介：
Rob Snell began by moving his parents' pet store online and tripling its business. Now he has an online consulting service as well as a popular blog at http://ystore.blogs.com
书籍目录：
Introduction
PartⅠ: Finding Out about Yahoo! Store
Chapter 1: The Nickel Tour of Yahoo! Store
Chapter 2: Planning Your Online Small Business
Chapter 3: Jump-Starting Your Store
Chapter 4: Anatomy of a Yahoo! Store Order
PartⅡ: Planning What’s in Store
Chapter 5: Preparing to Build Your Yahoo! Store
Chapter 6: Designing Your Store to Turn Shoppers into Buyers
Chapter 7: Exploring Store Navigation
Chapter 8: Selling with Pictures
PartⅢ: Building and Managing Your Store
Chapter 9: Store Building with the Store Editor
Chapter 10: Pushing All the Right Buttons
Chapter 11: Designing All Kinds of Pages
Chapter 12: Creating Product Pages with the Store Editor
Chapter 13: Merchandising to Sell More
Chapter 14: Checking Out the New Shopping Cart
Chapter 15: Mastering the Store Manager
PartⅣ: Profiting from Internet Marketing
Chapter 16: Searching for the Right Words
Chapter 17: Driving Traffic That Converts
Chapter 18: Buying Your Way to the Top
Chapter 19: Discovering Search Engine Optimization (SEO)
PartⅤ: Making More Money with Your Yahoo! Store
Chapter 20: Running Your Business by the Numbers
Chapter 21: Converting Browsers into Buyers
Chapter 22: E-Mailing Your Customers for Fun and Profit
Chapter 23: Getting Down with Product Uploads
Chapter 24: Mastering Domains
PartⅥ: The Part of Tens
Chapter 25: Ten or So Tools of the Trade
Chapter 26: Ten or So RTML Resources and Recommendations
Index.
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Turn browsers into buyers, boost traffic, and more Build your store from scratch, or make the one you have more profitable His online business has been paying his mortgage for years. Now Rob Snell is sharing his Yahoo! Store secrets for planning, building, and managing an online store that delivers the goods! Here′s how to profit from keywords, handle credit–card payments, find out what′s hot in other stores, maximize your marketing efforts, and much more. Discover how to Use the Yahoo! Store Editor and Manager Plan effective store navigation Use better images to sell more products Build successful advertising strategies Generate more traffic from search engines
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