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旅游英语(旅游管理专业面向十三五应用型经管规划教材)书籍详细信息
- ISBN：9787121285875
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2016-05
- 页数：暂无页数
- 价格：36.10
- 纸张：胶版纸
- 装帧：平装-胶订
- 开本：16开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
马亮、杨晓丹编写的《旅游英语(旅游管理专业面向十三五应用型经管规划教材)》以旅游英语文献阅读为主要内容，适用于本专科院校的旅游管理专业学生、旅游业管理人员、旅游英语自学爱好者等。教材所选编的文章内容涵盖了旅游业的六大基本要素——餐饮、住宿、交通、观光、购物、娱乐，此外还涉及当前一些热点问题，如出境旅游等。文章全部选自 新的英文报纸杂志和英文旅游网站，语言原汁原味，内容丰富新颖，集实用性、趣味性和时代性于一体，有助于学生开阔视野，增长见识，了解旅游业的各个方面。
书籍目录：
Unit 1 Tourism Development
Text A China's Travel and Tourism Market Takes Oft"
Words and Expressions
Key Concepts
Notes
Exercises
Text B Tour Operators Gaze into their Crystal Balls
Words and Expressions
Key Concepts
Notes
Exercises
Case Study The Future of the Travel Industry Unquestionably is a Connected One
Unit2 Outbound Tourism
Text A Developments in China's Outbound Tourism in Recent Years
Words and Expressions
Key Concepts
Notes
Exercises
Text B Chinese Tourism: The Goodl the Bad and the Backlash
Words and Expressions
Key Concepts
Notes
Exercises
Case Study Young Hands Drive Surge in Overseas Travel
Unit 3 Food Culture
Text A Chinese Food Cultural Profile
Words and Expressions
Key Concepts
Notes
Exercises
Text B An Introduction to French Cuisine and Dining Etiquette
Words and Expressions
Key Concepts
Notes
Exercises
Case Study French Cuisine: Foodies Fight to Protect the Term "Restaurant
Unit4 Lodging Industry
Text A An Overview of the Hotel Industry
Words and Expressions
Key Concepts
Notes
Exercises
Text B Four Better and Cheaper Alternatives to Hotels
Words and Expressions
Key Concepts
Notes
Exercises
Case Study How Online Review Sites Are Affecting Your Hotel
Unit 5 Transportation in Tourism
Text A China, a High-Speed Railway Kingdom
Words and Expressions
Key Concepts
Notes
Exercises
Text B Some Tips for Self-driving Tour in China
Words and Expressions
Key Concepts
Notes
Exercises
Case Study ACC Attended "Forum on Patterns & Trends of China Self-Driving Tourism"
Unit 6 Development and Protection of Tourism Resources
Text A A Case Study of Tourism in the UK National Parks
Words and Expressions
Key Concepts
Notes
Exercises
Text B Sustainable Tourism, Responsible Tourism and Humane Tourism
Words and Expressions
Key Concepts
Notes
Exercises
Case Study Problems with Sustainable Tourism in the Third World
Unit 7 Ecotourism
Text A Ecotourism in India
Words and Expressions
Key Concepts
Notes
Exercises
Text B Human Impacts on Antarctica and Threats to the Environment
Words and Expressions
Key Concepts
Notes
Exercises
Case Study 's Biodiversity: Clearing up Doubts as to the Benefits of Ecotourism
Unit 8 Tourism Shopping
Text A Top Shopping Areas in Hong Kong
Words and Expressions
Key Concepts
Notes
Exercises
Text B Shopping Habits of Chinese People
Words and Expressions
Key Concepts
Notes
Exercises
Case Study How to Claim Sales Tax Back When Leaving the United States
Unit 9 Entertainment in Tourism
Text A Entertainment Tourism
Words and Expressions
Key Concepts
Notes
Exercises
Text B Film Tourism in New Zealand
Words and Expressions
Key Concepts
Notes
Exercises
Case Study Agritainment Booms South West China Villages
Unit 10 Tourism Marketing
Text A Event Manager--The Best Job in the World?
Words and Expressions
Key Concepts
Notes
Exercises
Text B New York City Tourism: A Model for Success
Words and Expressions
Key Concepts
Notes
Exercises
Case Study District Boosts Sports, Culture
Unit 11 Tourism Human Resources Management
Text A Hotel Human Resources' Five Greatest Challenges
Words and Expressions
Key Concepts
Notes
Exercises
Text B Human Resources Planning for Tourism in Protected Areas
Words and Expressions
Key Concepts
Notes
Exercises
Case Study Who Would You Trust?
Unit 12 Legal Issues in Tourism
Text A Legal Advice for Americans Traveling Abroad
Words and Expressions
Key Concepts
Notes
Exercises
Text B Travel with Credit Cards
Words and Expressions
Key Concepts
Notes
Exercises
Case Study Travel Assistance: How to Prepare for an Unexpected Legal Crisis
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