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THE HEART OF CHANGE 变革的心脏书籍详细信息
- ISBN：9781578512546
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2009-01
- 页数：190
- 价格：211.20
- 纸张：胶版纸
- 装帧：精装
- 开本：16开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
"[T]he core of the matter is always about changing the behavior of people, and behavior change happens in highly successful situations mostly by speaking to people's feelings. This is true even in organizations that are very focused on analysis and quantitative measure-ment, even among people who think of themselves as smart in an M.B.A. sense. In highly successful change efforts,people find ways to help others see the problems or solutions in ways that influence emotions, not just thought. Feelings then alter behavior sufficiently to overcome all the many barriers to sensible large-scale change. Conversely, in less successful cases, this seeing-feeling-changing pattern is found less often, if at all."
-- FROM THE PREFACE
作者简介：
John P.Kotter, world-renowned expert on leadership at the Harvard Business School, is the author of many books,including the award-winning, best-selling Leading Change.Dan S.Cohen is a Principal with Deloitte Consulting LLC.
书籍目录：
PREFACE
ACKNOWLEDGMENTS
NTRODUCTION
The Heart of Change
INTRODUCTION
STEP 1 Increase Urgency
STEP 2 Build the Guiding Team
STEP 3 Get the Vision Right
STEP 4 Communicate for Buy-In
STEP 5 Empower Action
STEP 6 Create Short-Term Wins
STEP 7 Don't Let Up
STEP 8 Make Change Stick
CONCLUSION We See,We Feel,We Change
STORY INDEX
ABOUT THE AUTHORS
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书籍介绍
在线阅读本书
John Kotter's international bestseller Leading Change struck a powerful chord with legions of managers everywhere. It acknowledged the cynicism, pain, and fear they faced in implementing large-scale change-but also armed them with an eight-step plan of action for leaping boldly forward in a turbulent world. Now, Kotter and coauthor Dan S. Cohen delve deeper into the subject of change to get to the heart of how change actually happens. Through compelling, real-life stories from people in the trenches, in all kinds of organizations, the authors attack the fundamental problem that underlies every major transformation: How do you go beyond simply getting your message across to truly changing people's behavior? Based on interviews within over 100 organizations in the midst of large-scale change, The Heart of Change delivers the simple yet provocative answer to this question, forever altering the way organizations and individuals approach change. While most companies believe change happens by making people think differently, Kotter and Cohen say the key lies in making them feel differently. They introduce a new dynamic-"see-feel-change"-that fuels action by showing people potent reasons for change that spark their emotions. Organized around the revolutionary eight-step change process introduced in Leading Change, this story-driven book shows how the best change leaders use not just reports or analysis, but gloves, video cameras, airplanes, office design, and other concrete elements to impel people toward positive action. The authors reveal how this appeal to the heart-over the mind-motivates people to overcome even daunting obstacles to change and produce breathtaking results. For individuals in every walk of life and companies in every stage of change, this compact, no-nonsense book captures the heart-and the how-of successful change. John P. Kotter, world-renowned expert on leadership at the Harvard Business School, is the author of many books, including the award-winning, best-selling Leading Change. Dan S. Cohen is a Principal with Deloitte Consulting LLC.
书籍真实打分
故事情节：6分
人物塑造：6分
主题深度：9分
文字风格：7分
语言运用：3分
文笔流畅：9分
思想传递：9分
知识深度：6分
知识广度：7分
实用性：4分
章节划分：3分
结构布局：8分
新颖与独特：5分
情感共鸣：4分
引人入胜：4分
现实相关：6分
沉浸感：8分
事实准确性：6分
文化贡献：8分
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